bnomei/kirby3-utm

Kirby UTM Tracking

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Type:kirby-plugin

5.0.1 2024-11-30 15:46 UTC

This package is auto-updated.

Last update: 2024-11-30 15:46:55 UTC


README

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Installation

  • unzip master.zip as folder site/plugins/kirby3-utm or
  • git submodule add https://github.com/bnomei/kirby3-utm.git site/plugins/kirby3-utm or
  • composer require bnomei/kirby3-utm

Usage

UTM Page

Create a new page at root level with the blueprint utm.

dashboard
campaign

Tracking

Events will automatically be tracked to a sqlite database and appear in the UTM page within the panel grouped by campaign and displaying multiple stats.

UTM

Original UTM explanation from Bonnie Kittle at cdgi.com.

utm_source

The advertiser, site, publication, etc. that is sending traffic to your property

utm_medium

The advertising or marketing medium, for example, CPC (cost-per-click), banner ad, email newsletter

utm_campaign

The individual campaign name, slogan, promo code, etc.

utm_term

Identify paid search keywords. If you’re manually tagging paid keyword campaigns, you should also use utm_term to specify the keyword.

utm_content

Used to differentiate similar content or links within the same ad. For example, if you have two call-to-action links within the same email message, you can use utm_content and set different values for each so you can tell which version is more effective. (i.e. image, button, headline)

Cache

Warning

If global debug mode is true, the plugin will flush its cache and not write any more caches.

For best performance, set either the global or plugin-specific cache driver to one using the server's memory, not the default using files on the hard disk (even on SSDs). If available, I suggest Redis/APCu or leave it at file otherwise.

site/config/config.php

return [
  'cache' => [
    'driver' => 'apcu', // or redis
  ],
  'bnomei.utm.cache.ipstack' => [
    'type' => 'apcu', // or redis
  ],
  'bnomei.utm.cache.ratelimit' => [
    'type' => 'apcu', // or redis
  ],
  'bnomei.utm.cache.queries' => [
    'type' => 'apcu', // or redis
  ],
];

Settings

Dependencies

Disclaimer

This plugin is provided "as is" with no guarantee. Use it at your own risk and always test it yourself before using it in a production environment. If you find any issues, please create a new issue.

License

MIT

It is discouraged to use this plugin in any project that promotes racism, sexism, homophobia, animal abuse, violence or any other form of hate speech.