agoradesign/fb_conversion

Facebook Conversion API integration for Drupal google_tag module.

1.0.5 2022-04-12 10:23 UTC

Requires

• ext-json: *
• drupal/core: ^9 || ^10

GPL-2.0-or-later

• Mag. Andreas Mayr (agoradesign)

README

Set pixel_id and access_token in fb_conversion.settings.

GTM configuration

Set up datalayer variables accessing fb_conversion.ViewContent and if using Commerce, also these ones: fb_conversion.ViewContent, fb_conversion.AddToCart, fb_conversion.InitiateCheckout, fb_conversion.Purchase.

Ensure that these variables are used as event IDs.